Promoting You and Your Qualifications as a Brand
This is the true value of Social Media, in my opinion. If you think about it: just as a corporation offers services with perceived benefits – so do you. And just as Coca-Cola has a recognizable brand and intrinsic perceived value – so should you! Building your own unique personal Brand through internet presence is the way to go now in the 21st Century. Don’t let this train leave the station without you!
Social Media and SEO, Baby!
Ok, don’t cringe:) If you are not familiar with Social Media for career advancement and job search, the following Intro should smooth the way. Social Media and New Media are tools and can be used effectively. And like most tools, familiarity will come at once (who can’t use a hammer?) but the virtuosity of a master may take a few months. That’s ok! No one knows it all.
The most important thing is: Get Started and Don’t Give Up! It’s like that old saying: You can’t fail at this unless you quit doing it. And quitting is not an option!
So now that we are in the right frame of mind – let’s look at the Basics.
LinkedIn is the most basic component of Social Media and Networking for job seekers and career advancers.. A few years back, a recruiter told me that many individuals were getting jobs and/or getting hired through the value of their LinkedIn profiles and networking.
Since I know it all (:) – I dismissed what she said. But that was then; I no longer dismiss that statement. I have seen that it is true.
So head for LinkedIn. It will be worth your time.